Campaign features hot gay men and lesbians and stereotypical frumpy straight couples.
Image may be NSFW.
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Oh GOD, those outfits.
Whelp, turnabout is fair play?
Interesting strategy for a campaign targeting gays. I'm assuming the ads wont be running in Field & Stream or Good Housekeeping.
As a straight man living in New York City, I find the ads mildly amusing, but I'm not the target.
Gays and lesbians — please weigh in in the comments.
Ad agency: R&R Partners, Las Vegas.
Image may be NSFW.
Clik here to view.
The couple is clueless to all the gay guffaws and snickers...
Image may be NSFW.
Clik here to view.
The straight man's outfit would make any gay man throw up in his mouth a lot.
