Apparently girls really wanted to dress like Laura Ingalls Wilder.
Popularized by the label "Gunne Sax," prairie dresses were a popular style for women throughout the '70s. With its lace trim, high collars, long sleeves and hemlines the style was meant to evoke an era of romance and nostalgia.
Teens quickly adopted the demure style as well.
Via: wishbookweb.com
As well as little girls.
Via: wishbookweb.com
Nothing said comfort like being dressed from the neck down in 100% polyester.
Via: wishbookweb.com